Sensi Seeds
Working in the emergent cannabis industry since 2017, namely being employed by one of Amsterdam's biggest and most established seed companies, Sensi Seeds, I have designed a variety of logos, some being used in marketing and social media campaigns, other being the main logo of the parent company.
Dronkers Group
One of the greatest opportunities to leave a long-lasting mark on the company came when I was assigned to make the corporate logo
for the Dronkers Group, the parent company of Sensi Seeds, The Hash Marihuana & Hemp Museum, Hempflax and many more.
The brief said that the visual reference to cannabis within the logo needed to be minimal, almost non-existent.
The solution I came up with was to "disguise" a cannabis leaf in the abstract symbol of the Dronkers Group logo.
Sensi Seeds Legends campaign
In 2020, Sensi Seeds is celebrating 35 years of existence. The Legends campaign pays tribute
to legendary strains or people that have shaped the culture and the industry. Throughout the year, we dedicate each month
to something special.
This is the main version of the logo:
This is the secondary version of the logo that has a more even size ratio, it emphasizes the icon, and can be used in cases where a smaller version is needed:
Skunk Month
As part of the Legends campaign, May was Skunk Month. Paying tribute to one of the greatest and most influential strains.
Northern Lights Family
Yet another legendary lineage known and loved around the world.
Led it grow campaign
Led it grow was a marketing campaign that teased the fact that you could turn your TV and devices
into led lights that can grow plants. The logo has a more futuristic, techy feel, in tune with the campaign's messaging.
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